1. Measure Your Foot Correctly

• Step 1: Stand on a piece of paper with your heel against a wall.
• Step 2: Mark the tip of your longest toe and the back of your heel.
• Step 3: Measure the distance between the two marks (in mm) — this is your foot length.
• Pro tip: Measure in the afternoon (feet swell slightly during the day) for the most accurate result.

1. Regional Sizing Tips

• EU Sizes: Typically run narrow. If you have wide feet, we recommend sizing up 0.5-1 size.
• US Sizes:Men’s: 1 size larger than UK sizes (e.g., US 9 = UK 8).Women’s: 2 sizes larger than UK sizes (e.g., US 8 = UK 6).Widths: "D(M)" = standard width; "2E" = wide; "4E" = extra wide (check product details for width options).
• BR Sizes: Follow the rule: BR = EU - 2 (e.g., EU 40 = BR 38). Some Brazilian brands use dual sizing (e.g., "39/40") — always refer to foot length first.
• CN Sizes: The "Old Size" (35-44) is widely used in China. To convert to foot length: Foot Length (mm) = (CN Size + 10) × 5.

1. Brand Fit Notes

• Athletic Shoes (Adidas, Nike): Men’s styles may run 0.5 sizes small; women’s fit true to foot length.
• Dress Shoes (Oxfords, Loafers): Leave 1cm of space for comfort — size up 0.5 if between sizes.
• Fashion Sneakers (Zara, H&M): Women’s styles often run narrow; check customer reviews for "fit" feedback.

Quick Conversion Formulas

• EU → US Men’s: US Men’s = EU - 30 + 1.5
• EU → US Women’s: US Women’s = EU - 30 + 0.5
• CN → EU: EU = CN + 1
• BR → EU: EU = BR + 2

Need help? Contact our support team with your foot length (mm) and desired style — we’ll recommend the best size!